iPhone is about to hit the stores in USA and there is a lot of hype around it. Monday was the first day that people began their wait outside of the Apple store on Fifth Avenue. Apart from the long lines and cool features there is also lots of good publicity thanks to the guys from Anomaly agency. The first in line at Apple store is marketing agency guru Johnny Vulkan, who's going to auction his iPhone off on Ebay, and donate the money to the charity Keep A Child Alive. Fantastic way of using the iPhone hype for a good cause and great PR for Apple.
More buzz about iPhone aid here.
Tags: iPhone, Anomaly, Keep A Child Alive
