I like the way HP moved from being technological device into being human's friend, who helps you not just with your business but passion. HP add the real dimension to the expression "personal computer". They've started with rap stars then was Vera Vang and the guy from Orange County Choppers (you can see all the commercials here) and today I've spotted on TV spot with Paulo Coelho. Nice commercial and also beautiful website where you can hear and see his stories as well as lean more about the features that make HP attractive to Paul Coelho. Very insightful communication. Computers aren't only for geeks any more.
There is only one minus, where you click on link 'Learn more and buy', you get this. HP, you've lost me right here.
Tags: HP, Coelho, advertising
