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For two days ago I wrote about the sharing tyranny and now Pringles comes up with the new campaign that should help us fight over-sharing phenomena where people share things of the very low importance. Clever. We will see more of this type initiatives that help us fight overflow of informations. The brands that will we be those who give us powerful and useful filtering tools.
I like this humorous ad about the craziness of sharing that can sometimes blind and blur the goals. This is when sharing becomes religion.
