"I don't use PowerPoint to spew hollow facts and meaningless statistics. I aim to deliver revolutionary corporate poetry into the hearts and minds of marketing vice presidents across this country.
I believe that sometimes a PowerPoint demands five consecutive pages of full bleed abstract images. Just to make people feel. To get mid-level managers to loosen their ties and take off their name card necklaces. Too much logic is the death knell of any PowerPoint pursuit."
What I like most about the technology is the new communication opportunities it brings. Clever thinking and creating synergies between stuff we know and the new possibilities, makes the same old story sound a bit more new and refreshing. The to good examples of this are Black Eyed Peas and German TV show Galileo.
Black Eyed Peas has developed an iphone app BEP360 to promote (sell) their new album and video.
BEP360 is an interactive music video that provides augment reality experience (you just need BEP album cover to activate it). There is also option that gives user tools to create photo session with the band and share it with other fans. Pretty cool way to activate music on other level than just traditional video. Hope to see more such an initiatives.
Another examples proves that TV can be social if you make an effort to provide viewers with the relevant tools.
German TV show Galileo used augmented reality browser app Junaio to run an interactive quiz for their viewers. Viewers had to hold their phone cameras up to the TV screen and point them at the answer they wanted to select. Image recognition worked out which answer was being selected and a tap of the screen submitted it.Viewers received instant feedback whether their answer was right or wrong. The quiz activity was promoted before and the whole activity seemed to be a success with an increase in TV show share among 14-49 year old viewers.
Something that wil stick or rather one time phenomena. Time will tell. But there is no doubt that TV can be a social and engaging experience.
You can see a video of the TV experiment (after an ad) here.
...whatever man...fuck! Crappy day filled with disappointment. One of those days when you just have no answer to anything until you open the internet and happen to run across something refreshing. Refreshing like Die Antwoord - ZEF NINJA RAP RAVE CREW. South African slap to the mainstream pulp. Profane and absurd. Refreshing cultural melange.
Well, enough was said about Google Instant. It has been live for around a day and it has already managed to kill SEO (according to some bloodthirsty bloggers)
So instead writing about Google Instant, I just think you should just sit back and watch this awesome video that illustrates how cool Google Instant an Bob Dylan are.
Being teenager is hard - the feeling of being misunderstood by nagging parents, broken hearts, mean girl-friends. It is not easy being insecure. It is painful. You wish often you had superpowers and took revange for all those who were mean to you and didn't invite you to the party last Saturday...well this is where Twilight comes in play. See how it works
I went yesterday evening to see "Inception", the latest creation of Nolan. I must say I've had moderate expectations but I was curious because of the hype and those sublime words about "the best movie ever", "masterpiece", etc. The cinema was packed, tickets were sold out, ticket system went down, so show was delayed, but finally the movie began...
I let myself to be sucked into the film universe but as the movie finished I was spit out and left all alone wondering what was the ado about. I must say, it's well played and well done movie - the special effects are impressive but the deeper you go, the less you discover. Maybe 'Inception' was thought to remind of our subconsciesness: almost impossible to break through and see what's behind the walls...
I left the cinema with the feeling that there is something utterly wrong. How on earth can you call it a masterpiece? Don't get me wrong, I think it was a great movie, which delivered good entertainment but it isn't any significant different from plenty of flicks available out there.
As I walked home it struck me why the huge popularity. One thing 'Inception' does very good is depicting the state of humanity anno 2010. The chase after the watery pleasures of forgetfulness, living in oblivion and striving for being someone else - better person, have better body, work more, be healthier, be slimmer...you name it. The dreams are our oblivion. The dreams are where we can be whom we want to be. The dreams are where we escape from reality and the inevitable death. This is what attracts people - the 2,5 h. of dreaming of being able to do whatever we want and be whomever we want.It is slalom between reality and fiction at full speed, the common dream of the audience being awaken when we die. Life is a dream. Dream is a life.
It is exciting but when you leave the cinema, you leave alone, nothing was incepted. You don't have this feeling that something changed, that reality in a way was shaken.
I could help myself from comparing it to The Moon movie, which is telling the similar story, the difference is that it manages to plant a bug in your head that is drilling your brain and making you ask questions and wonder about the reality around...or Matrix. Movies that has power to influence minds and become cult.
Inception is cool and visually engaging but there is nothing cult about it cause it doesn't reach deep enough into its audience. Still, it is worth seeing for the sake of the ride you are going to be taken and not being able to tell a difference what's the dream and what's the reality.
The beauty of theory is that it operates on the wish level. It expresses what we wish for...and then comes reality that often verifies theory in a harsh way
I remember spending hours and neglecting school in favor of his words and magic universes they've created. Every his book was an awesome adventure.
Now, the great illustrator José Muñoz created the trailer for the book playing with high rough lines, sleepless Paris of the 50-ties and unforgettable Charlie. Result - the piece of cool. Let the pictures, words and music take you away.
3 years ago I wrote a post about Polish NON-COMMERCIAL artistic projectcalled Sufferosa by Dawid Marcinkowski and yesterday I was contacted by him and he got great news - the project is finished. So get ready for amazing experience. Sufferrosa is
a non-linear, interactive web-based movie, an experimental
storytelling project combining cinema and the web. Film actors includesfamous
legends of the Polish film industry: Beata Tyszkiewicz,
Ewa Szykulska and Ryszard Ronczewski and great soundtrack with the names as Sonic Youth,
Glass Candy, Tarwater, Exploding Star Orchestra and many more.
Sufferrosa is a satire of
cult of beauty and youth in the present-day world and frustrated woopies (Well-Off Older People) who spend their life savings on plastic surgery.
"You are never too old to become
younger" (Mae West)
Sufferrosa is D. Marcinkowski's homage to
Jean Luc Godard’s movie 'Alphaville' (1965), W.J.Has'scult-movie 'Manuscript
found in Saragossa' (1965), American film noir and the French writer Vernon
Sullivan.
I will not tell you more, just tune into Sufferosa universe and take on this interactive and amazing ride. Remember what happens in the movie depends entirely on the choices you make.
Great show by Jesse Schell game developer and great performer on how Facebook and diverse social platforms will influence our reality, not only the way we communicate but the way we learn, shop ... the way we live! To sum up his fascinating thoughts: everything will be part of the game and we will earn points to get rewards...figure it out!
TicTac Micha is back. He didn't stop to entertain the world after the great performance in Copenhagen. The great response from all over the world, the lots of fan emails showed that TicTac Micha is great and there is the need for more. So he is back with the World tour. The first stop was in Malmö, Sweden where he rocked at the midsummer party!
There are days when I like to talk a lot and end up having long monologues but compared to those guys I'm just a quiet girl. 50 greatest movie monologues are fantastic and inspirational. It is a must watch. You can read about the monologues and watch them here The 50 Greatest Movie Monologues
One of my favorite is from The Great Dictator by unforgettable Charlie Chaplin "Our knowledge has made us cynical; our cleverness, hard and unkind. We
think too much and feel too little. More than machinery, we need
humanity. More than cleverness, we need kindness and gentleness." Amen!
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