...whatever man...fuck! Crappy day filled with disappointment. One of those days when you just have no answer to anything until you open the internet and happen to run across something refreshing. Refreshing like Die Antwoord - ZEF NINJA RAP RAVE CREW. South African slap to the mainstream pulp. Profane and absurd. Refreshing cultural melange.
It has been said a lot about music industry being to slow to react to changes in media landscape and media usage patterns. Distribution forms has changed drastically, the tastes of consumers are increasingly fragmented, there is never-ending parade of new producers, artists. Niche markets are blooming The music industry pretend as nothing happened at all and they seem to be trapped.
Therefore it's good to see the project like Amie Street financed by Amazon.com. On Amie Street, the price for music is based on demand for the song. It starts from being free and the more people download the song the more it costs (up to $0,99). The artist keeps 70% of revenues after the first $5 in sales. Users are also rewarded for recommending the songs, they receive extra credits to spend on music.
The socially driven monetization is very good concept, as it gives its users the feel of supporting artists. Besides it builds on the people's need to experience the same things as other people. Great concept. Plus many good artists to discover and broaden your music taste.
YouTube is great. It is fantastic source of insights about the people and their lives. YouTube is kind of focus group on steroids. Instant insights into people lives. What always amazes me is the people's creativity and the endless need of exploration and creation. YouTube brings plenty of fascinating stories. This is the new source of information for me, it lets me to follow with what's hot, what's not trends. It is other dimension of visual sociology - YouTubelogy.
Today when I was catching up, I've found this video. It is great piece of job. Sound of skateboard, movement and good beat = great video. Something that has a potential to become a hit amongst skateboards and other free riders.